The popup is open until July 6, 2014 and is located at 462 West Broadway.
Castello USA PopUp Facebook page
For more info: castellocheese.com Enjoy the cheese!
Cheeze,
Terresa =D
Castello Cheese Pop-Up Storefront
Open Today Sign - Discover the Art of Cheese
#CastelloArt
Open Until July 6, 2014
Take the Castello Cheesemonger Challenge!
Enjoy a blind taste test of Castello cheeses and try to identify each type or flavor
Answer correctly and save 20% on your purchase
See a store representative for details
#CastelloArt @CastelloUSA
Welcome Cheese Lovers!
Cheese for sale and other tools
Share your photos and experiences using the hashtag #CastelloArt
Check in to the Castello New York Pop-Up Store for tips and gourmet rewards
#CastelloArt @CastelloUSA
Another great sample of cheeses that look like doughnuts!
Some salty, sweet, others with alcohol in it!
Honey to go with the cheese and more for sale
Tasty jams for sale
These packaged cheeses and dips make great gifts!
Front view of the cheese city
Other items for sale
More stuff
Nomnom cheeses for sale!
UPDATED 5/31/14 - SCHEDULE OF EVENTS:
CHEESEMONGER CHALLENGE – Fancy putting your palate and cheese prowess to the test? Wearing a blindfold, all you have to do is try three Castello® cheeses and guess which is which to receive a certificate of excellence – everybody is a winner! For those food lovers who can correctly identify the three cheeses, you will earn a 20% discount on your next purchase. FREE CHALLENGE AVAILABLE FROM 11:00 A.M. TO 7:00 P.M. DAILY.
PERFECT PANINI – Discover the art of making tasty, artisanal grilled panini sandwiches with premium Castello® cheeses. FREE CLASSES ARE AVAILABLE EVERY WEDNESDAY BETWEEN 12:00 AND 7:00 P.M.
FONDUE FOR YOU – Learn the right tools and ingredients to creatively craft a delectable Castello® cheese fondue platter for you and your friends. FREE CLASSES ARE AVAILABLE EVERY THURSDAY BETWEEN 12:00 and 7:00 P.M.
BYE-BYE, PB&J – Forget peanut butter - cheese is the new perfect pairing with jelly! A tasty snack session pairs our favorite Castello cheeses with fruity jams, pastes and spreads. FREE CLASSES ARE AVAILABLE EVERY FRIDAY BETWEEN 12:00 AND 7:00 P.M.
LIVE ART SCULPTING – Watch as renowned food artists Jim Victor and his wife, Marie Pelton, create iconic New York landscapes out of our delicious Castello® Alps Selection Hirten cheese. Jim and Marie will unveil their cheese rendition of the New York City skyline at our Grand Opening on May 14th.
June 4th through 6th - Jim and Marie will be live, in-store crafting a sculpture of Times Square
June 18th-20th - Jim and Marie will be live, in-store to craft a sculpture of the Brooklyn Bridge
PERFECT PANINI – Discover the art of making tasty, artisanal grilled panini sandwiches with premium Castello® cheeses. FREE CLASSES ARE AVAILABLE EVERY WEDNESDAY BETWEEN 12:00 AND 7:00 P.M.
FONDUE FOR YOU – Learn the right tools and ingredients to creatively craft a delectable Castello® cheese fondue platter for you and your friends. FREE CLASSES ARE AVAILABLE EVERY THURSDAY BETWEEN 12:00 and 7:00 P.M.
BYE-BYE, PB&J – Forget peanut butter - cheese is the new perfect pairing with jelly! A tasty snack session pairs our favorite Castello cheeses with fruity jams, pastes and spreads. FREE CLASSES ARE AVAILABLE EVERY FRIDAY BETWEEN 12:00 AND 7:00 P.M.
LIVE ART SCULPTING – Watch as renowned food artists Jim Victor and his wife, Marie Pelton, create iconic New York landscapes out of our delicious Castello® Alps Selection Hirten cheese. Jim and Marie will unveil their cheese rendition of the New York City skyline at our Grand Opening on May 14th.
June 4th through 6th - Jim and Marie will be live, in-store crafting a sculpture of Times Square
June 18th-20th - Jim and Marie will be live, in-store to craft a sculpture of the Brooklyn Bridge
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